Claims that products can slim you down without your changing diet or exercise habits often aren't located in science, authorities warned recently simply because they announced cases against four marketers they accused of making incredible claims that weren't credible.
"Resolutions to shed pounds are simple to make but difficult to keep," Jessica Rich, director of consumer protection in the Ftc, said in the statement. "And the chances of becoming successful simply by sprinkling something dream body slimming capsules in your food, rubbing cream in your thighs or employing a supplement are slim to none. The science is simply not there."
The company challenged claims concerning the seemingly magic powers of Sensa powdered food additive; L'Occitane Almond Beautiful Shape and Almond Shaping Delight skin creams; Hcg diet plan Direct Drops; and LeanSpa's acai berries and colon cleaning products.
Those companies did not admit wrongdoing within the settlements, which bar them from making unsubstantiated claims regarding products. Studies must support any claims, officials said, adding that studies touted with a few of those items were flawed.
Individuals who bought a few of the products will probably be entitled to as many as $34 million in refunds.
"We're not banning these products," Rich said in a news conference Jan. 7. "We say they a slim slimming capsule cannot make false claims for the products."
The FTC also referred to as on tv stations, magazines, newspapers as well as other media to make a resolution to smell out ads for gimmicks that clearly aren't worth how much they weigh.
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