10.jpg)
Thank you, Anne-Marie, and I'd like to thank all of you for joining us today. This morning, we announced our first quarter financial results. While we're pleased to announce we generated earnings in line with our original guidance, we're more pleased with our top line performance. We had meaningful sales miss [ph] in several key areas of our business. Our Golf Galaxy chain experienced negative comps of 11.8%, while sales in the DICK'S Sporting Goods golf business were moderately air max sale worse. We also saw sales decline in our fitness and baseball business and, to a lesser extent, select outdoor businesses such as bikes, water sports and camping.
Our primary objective in the next quarter is to drive sales nike air max while preserving margins. For example, we are working with our vendors to develop promotions and events in key areas of our business, and particularly golf. We are also continuing the process of divesting or significantly reducing the Livestrong brand in both the fitness business and our apparel business. The Livestrong fitness equipment business represented 50% of our treadmill and elliptical business. These are the 2 largest air max uk categories in the fitness area by a wide margin. We expect to complete this transition by the end of the third quarter.
|