Through a multi-year incubation process, LAUNCH will uncover innovations in sustainable materials that can have a major impact on people and the planet.

The summit also unveiled the nike air max , an open call for innovation to transform the system of producing fabrics. LAUNCH 2013 is open to individuals and teams. In August, the 10 strongest innovations will be selected and participants will take part in an immersive program to provide access to capital, creativity and capacity. 

Nike vice president of sustainable business and innovation Hannah Jones said: “About 60 percent of the environmental footprint of a pair of Nike air max uk shoes is embedded in the materials used to make them. When you multiply that across our business, and across the industry, it’s clear that innovation in sustainable materials is a huge opportunity, not just for Nike, but for the world.”

Also speaking at the LAUNCH 2020 Summit air max sale was Joan Benoit Samuelson, the first athlete to win an Olympic gold medal in the Women’s Marathon in 1984, and Ron Garan, astronaut and LAUNCH innovator. They both shared their passion for the environment and their unique view on the need for collaboration to achieve seemingly impossible goals.

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