1.Economic development

2.Advencement of information techology and electronic media

3.Commercialisation of trends

4.Diversified society

5.The need for peer recognition

6.The need to satisfy emotional needs

7.A lack of consumer education in schools

8.The desire to imitate adults

9.A lighter financial burden for most young people

10.Be objective

11.Develop positive values

12.Develop independent thinking and decision-making techniques

13.Learn from role models

14.Build a confident and healthy self-image