In the hot summer, the flower shop business seems to be a lot weaker. Is the flower shop owner ready to do nothing and leisurely? In fact, the flower shop's business opportunities are all year round, as long as you have a unique business vision, you can completely "flat" as magic, whether it is flowers, green plants, artificial flowers, in the off-season to set off consumer climax is not a dream. Graduation season Flowers Xie Shien summer is the season for students to graduate. More than a decade ago, Taiwan’s Taipei Garden was taking this feature to boldly attack and set off a flower consumption trend in Taiwan during the graduation season. Today, as soon as the June graduation season in Taiwan, the flower shop's profit is almost no less than Valentine's Day. At that time, Taipei Huayuan teamed up with more than 30 flower shops to act together. They posted posters near the campus one month in advance, and promoted through TV media, advocating students to present elegant and elegant flowers and gifts to teachers and classmates during the graduation season. Thank you for your blessings. The flower ceremony is mainly based on bouquets. The price is between a few hundred Taiwan dollars. There are different themes. For example, the main flower of the bouquet is the lily, and the main flower of the bouquet is the sunflower. The meaning is that life is always full of sunshine! The effect of the first year of the event was not obvious, but in the second year, more flower shops took the initiative to follow up. After everyone's operation, the students' market opened! Since then, Taiwan's flower shops have been carrying out activities every year during the graduation season, such as the flower show held in the flower market. The flower shop near the school will also specifically inquire about the time of the school's graduation ceremony, which is specially sold at the school gate with the packaged flowers. In Taiwan in June, the scene of flowers is often seen at the school gate. Refreshing summer green plants for flowers Summer flowers are a bit light, green plants with their refreshing appearance, but relatively good sales in this period, if the flower shop can integrate green plants into the business content, in the way to promote new, there will be accidents reward. Hunan Changsha City Huaxiang Flower Shop Chain has a green planting base. In the summer, their branches have specially expanded the business area of ​​the green plant in the store, and launched the summer main design-style combination potted series. For example, in the rich tree basin, there is a glass vase, which contains water and raises small fish. The effect is a combination of dynamic and static, full of cool feeling! Or put sand in the vase of the flower pot, raise the cactus, and have an ecological taste. The price of such a green plant combination is two to three hundred yuan, and its profit is far from being comparable to flowers. The application of green plants in the flower art is the design of Zhang Bojun, the flower artist of Shanghai Huabo Museum. In his hand, the small potted plants such as green radish can replace the leaf arrangement: the whole pot of flowers is packed in the flower mud, with Birds of paradise, anthurium and other long-lived flowers make shapes. In this way, not only the long viewing period of the work, but also the withered flowers can be exchanged. Even if the flower basket is thrown away, the small potted plants can still be taken out for maintenance - this is really a favorite summer flower ceremony! He also suggested that the flower shop should be good at using glass bottles to arrange flowers. The bottles are decorated with branches, vines, leaf materials, iron wire, copper wire, etc., emphasizing the ornamental nature of the bottom of the work, and using less flowers, which is in line with people's The summer eyesight can also solve the problem of summer flowers being easy to wither. Interior design The artificial flowers are optimistic about the summer flower shop's business is light, but conversely, the powerful flower shop is actually taking the opportunity to go out of the store and carry out the artificial flower interior design business. Chen Yueying, a florist at Hangzhou Yue Sakura Square, is currently involved in this market. She said that the real estate industry is hot today, and people pay more attention to the home environment. Flower shops are actively seeking cooperation with interior design companies to take up the interior design business. The florist can take on the interior simulation flower design. The more pioneering flower shop can also directly find the sales office and win the model house floral design business. Once this market is opened, the flower shop must be promising. Chen Yueying's experience is that to do the artificial flower interior design business, the flower shop must first have professional level. The artificial flower interior design includes the floral design of the specific space such as entrance, bathroom, bathroom, bedroom, etc. The works must be in series, but also in each space. harmonious. To this end, the flower shop can often refer to the design feelings in domestic and foreign home magazines, or refer to the design concept of home jewelry stores such as the Fine Arts Living Museum, which is also necessary. In addition, in the design of color and texture, we should actively communicate with customers to reach an agreement, which is the premise that the florist really starts construction.