E-commerce today more and more popular today, more and more enterprises or individual business e-commerce to knock on the door of the Brazilian market, the world's key emerging credit card payment service markets. The prospects of the Brazilian e-commerce market in the end how? As Brazil's largest trading partner, the Chinese merchants how to better seize this market in Brazil? We entered Brazil through the data to understand the prospects for the development of e-commerce market in Brazil.
The online shopping rapid development in Brazil
Recent superdate research report released, Latin America, 2011 sales of virtual goods market for $ 336 million, Brazil accounted for more than half of this market to reach $ 165.5 million, and that figure is expected to reach $ 320 million in 2014 . The rapid development of the virtual goods market a large extent, reflects the rapid development of online shopping in Brazil.
A research report released in September last year, Tendencias Digitales, Latin America, more than half of Internet users engaged in online shopping. As the strongest economies in South America countries, Brazil has a huge population base and a lower proportion of Internet users in Brazil and China has enormous potential in the online shopping market. Expected from eMarketer, Internet users in Brazil in 2012 will exceed 8640 million to the 2016 total will exceed 100 million. Spanish "El Pais" the message said the Brazilian small and medium-sized asset class has accounted for 52% of National voters, and this figure will be the constant increase over time. Can be predicted that the huge crowd, the Internet and the rapid development of economy, coupled with the growing middle class, the Brazilian e-commerce will be the healthy development of a strong driving force.
High-speed e-commerce development in Brazil
From Brazil, the E-BIT consulting firm, in the first half of 2011, the Brazilian e-commerce sales reached $ 5.3 billion. Translated.net company predicted that in 2015 Brazil will become the world's fourth largest e-commerce market, the proportion will climb 3 percent in 2011 to 4.3 percent in 2015. Increasingly popular e-commerce in the world. China's foreign trade are into the Brazilian market through e-commerce, significant weakness, the best time in the Brazilian economy by the international environment.
Brazil in 2014 and 2016 will turn to host the World Cup and the Summer Games. These two event will greatly stimulate the development of the Brazilian economy. From the French "Le Figaro" reported that the 2014 World Cup in Brazil will be in Brazil to bring more than 70 billion dollars in growth. Now enter just the layout earlier in the Brazilian market, and better able to grasp the enormous economic benefits of the two great events to the Brazilian e-commerce market. In order to better integrate into the growing e-commerce market in Brazil, one able to adapt to the native people of Brazil consumer demand payment collection channel as merchants who need to be resolved first.
Brazil's embarrassing foreign trade receivables channel
In Brazil, local online payment companies have been very sound, Boleto pay has become a popular favorite most accustomed to using the method of payment. This situation makes the internationally popular payment collection method is not well infiltrated into Brazil This is a huge market potential of the market. Foreign trade through electronic commerce into the process in Brazil is naturally difficult, even if online payment solution a firm foothold, its own development has also been bound layers. To get rid of in one fell swoop layers bound to create a Boleto has close ties with the international trade receivables channel become imperative programs. Unfortunately, almost no such channel. In mainland China, Shenzhen City, Qian Bao payment and Boleto reached a strategic partnership, launched by Brazil's foreign trade receivables related services will soon be officially launched in mid-May 2012. We can wait for the arrival in mid-May, but the current situation of Brazil's embarrassing foreign trade receivables in order to get a complete change, we must rely on international cooperation and multi-joint efforts to achieve.
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