With the electronic payment market rapidly bigger cake, whether it is banks, CUP, or just take the license year, the third-party payment companies, clasped tightly in this market. The rapid expansion of third-party payment service, which caused many banks to smell an unprecedented threat. The more some time ago came the news of ICBC contract with CUP Kara line credit card payments business disputes. However, in the online payment gateway electronic payment and e-commerce high-level forum held in Guangzhou - Pearl River Financial Forum, the parties are whirring open cooperation to make the development of industry stability.

Payment industry cake rapid growth to become a financial battleground

According to iResearch (microblogging), statistics show that the 2011 payment industry, Internet payment business transaction size is reached 2.2038 trillion yuan, an increase of 118.1%. 2012 only in the first quarter, the Internet payment transaction size of China's payment industry reached 776 billion yuan, an increase of 112.6%. Experts predict that the Internet payment service in 2012 will continue to maintain a high growth trend, the number of Internet merchants will maintain rapid growth, number of transactions will also be a significant growth of electronic payment of a strong market potential and the driving force will greatly boost China's electronic business development.

Laws and regulations were promulgated, the electronic payment industry full access to the regulatory era, and the payment industry as a whole system is being completed of. As of the end of 2011, 101 payment companies have access to the payment of business license, electronic payment usher in the enterprise, including Internet payment and mobile payment enterprise, prepaid card companies, bank cards received a single enterprise, including the operator of the subject.

Cai Lifeng, vice governor of Guangdong Development Bank (microblogging), said that demand from the market point of view, the annual growth of e-commerce transactions "big cake", financial institutions and non-financial institutions have a huge space for development. With the common development of the industry chain parties, the future of financial services types will gradually expand to include iron and steel, logistics, funds, insurance, education and many other traditional areas, by the mere payment and settlement services upgrade to a comprehensive industry solution.

In a recent interview with Nanfang Daily reporter, quick money, CEO Guan Guoguang (microblogging) acknowledged that the payment of the relationship between enterprises and banks is tangled in the industry, but also with the different positioning of the enterprise to pay. "Real cooperation to developing mutually beneficial to be neutral and do not want to become a bank, does not compete with banks. In fact, the field of electronic payments is still a lot to be tapped." In his view, between the industry supply chain is cross- region, third-party payment to help commercial banks landing to a region to solve the problems of the banks can not off-site job.

Untapped opportunity is greater than the existing business is no need to compete with each other "pinch frame

May 26 licenses just an anniversary, look back at this year, pay the enterprises to standardize their high talent into the industry a lot more opportunities for new entrants in the industry is still very much, at present many companies also did not play its advantage. "Kwan believes that the Games" enclosure "in the payments industry in the future be carried out continuously. Pay the original profit is visible in the field of incremental means greater profits cake. The enclosure is more, the greater future profits. "He predicted that by 2015, the scale of operations will still be 100% growth.

"At present, pay only 4 trillion water, which is equivalent to the distribution industry as a whole is still very small, which means tremendous room for growth in the future, 10 -15 years of rapid growth space still can be." Kwan said that the current feeling the payments industry new entrants and not bring down the profitability of the industry as a whole, but the incremental market is much more than the stock, "Who can master most of the future increase in, who would be better prospects. "

Guangdong Development Bank Electronic Banking Department is responsible to the Nanfang Daily reporter said, in the long run, shut down the interface or the termination of cooperation or is extremely unwise. Non-cooperation is not open, it will eventually be eliminated. Banks and third-party payment companies, the income of consumers. Man-made obstacles, can not give consumers the convenience of business, and ultimately long-term are to be eliminated. "The source said, in the long run, open, standards, is to promote an important prerequisite for development of the industry.

However, the central bank's license or restrict a lot of people who want to scramble for the cake. The person in charge of many third-party payment companies, the implementation of the license approving the issuance of a comprehensive credit card processing gateway threshold of the payments industry than in the past a lot. "In the past year, the industry spent a lot of effort, have done a lot of compliance, norms, systems work, for new entrants, the compliance costs than in previous years, this industry is definitely a good thing. The future of the entire industry profit model, based on the differential position to distinguish. "

From Russian President Vladimir Putin's speech in the State Duma, in 2012, the Russian economy has rid itself of the recession since 2008, the gross domestic product (GDP) over pre-crisis levels. Russian official data showed, the Russian gross domestic product (GDP) grew by 4.3% in January-February 2012. For 2012 the economic situation in Russia is expected to convey a very good information in 2012 gross

domestic product (GDP) growth is likely to reach 4%, higher than the official forecast of 3.4%. Russian e-commerce market, it also injected a shot in the arm. As the highest per capita income countries in the the BRIC five countries, the first country in the number of European Internet users, the G20 countries e-commerce the fastest growing countries, the Russian e-commerce development is bright.

Many foreign traders to borrow e-commerce into Russia to see e-commerce is a major trend of Russia's future business model, e-commerce market in Russia is gradually mature, which contains a huge profit, more foreign trade s heart. This is good, of which e-commerce safer and a foreign trade they choose to enter Russia through e-commerce is an important reason to enter the Russian market.

E-commerce does not need foreign traders have spent large sums of money to build sales channels do not have to invest huge funds rental store, but does not require you to spend large sums of money to promote e-commerce Greeting the Russian Internet more and more popularity high showing more vitality. In addition to open these foreign traders to lower the risk factors to enter the Russian e-commerce also allows foreign traders to avoid political risk.

A foreign trade electricity suppliers in the clothing business in Russia said: "In Russia, by way of e-commerce can avoid some sensitive issues for the foreign trade business is a risk aversion." Russia is a huge market, naturally attracted many foreign traders have to squeeze the broken head also entered, and drilling, the tradition of entering the market model is likely to be some extra money to get some things, this is very dangerous for investors of foreign trade. You are selling goods to the Russian company, in order to be able to deal well, you may inevitably involve to bribe foreign trade is very risky, you do not know when will be because of this crash a somersault, by way of e-commerce, you will be able to effectively avoid this risk, because your merchandise directly for the majority of consumer sales in Russia. "

Of course, through e-commerce into the Russian market is not the way to Rome, the middle will have a lot of mountains to climb, this form of payment "big mountain" most of China's electricity provider is difficult. Russia PayPal and credit card channel awkward position with Russia, local online payment methods compared to the even more embarrassing. Russian e-commerce market in order to cover the most majority of Russian consumers, China's power are using the online payment form of payment for the Russian domestic receivables become the natural choice. But this also brought on

capital flows of foreign trade electricity are poor. Qian Bao Technology Services Limited Market in Shenzhen City, Liu said: "Without the support of domestic third-party payment companies, China's foreign trade electricity supplier after receiving the flow of funds will be difficult. Money treasure, Shenzhen City Science and Technology Service Co., Ltd. recently introduced Russia's foreign trade receivables solution to give the foreign trade of electricity are a support, will allow the foreign trade power they have a one-stop collection experience. "

The license of third-party payment industry will usher in the age of the entire third-party payment market size is expanded to two trillion yuan of orders of magnitude. Reporters yesterday to understand the past year, the central bank has in batches to 101 enterprises

issued licenses of third-party payment, in addition to the 143 companies have the record but has not yet received a license to the central bank. Five major platforms occupy a major share of the third-party payment market, the entire industry in the force to get rid of the online banking wealth management business.

Report released by research firm iResearch Consulting believes that the regulations and solicitation of a number of regulators have been issued, the third-party payment industry management practices continue to refine, and also greatly diminishes the uncertainties of the policy environment for third-party payment further expand the scale of market transactions to create a favorable policy environment. The data show that in 2011 domestic third-party payment online payment market size reached 2.2 trillion yuan, an increase of 118%, year on year growth over 2009 and 2010 data.

In terms of market structure, the five third-party payment enterprises bigger and stronger, occupy the major share of the market. IResearch's latest data show that, in the first quarter of this year, Internet payment business transaction size of the payment industry in China reached 776 billion yuan, Alipay is still 47.8 percent share of retaining its position as market leader in TenPay ranked second with 20.3 percent market share ; CUP online, fast money, and remittance in the world market share of 9.1%, 7.6% and 7.5% respectively separated from the third to five.

Year after the license issued, the form of third-party payment has a significant change. "Related to the regulated community, told reporters that since the late 1990s, third-party payment through the collection of a number of online banking in order to jump online banking, online payment service for businesses and users.

Alipay as the industry leading "last year to take the lead in cooperation with many domestic and foreign banks for the Express payment services, the user does not need to open online banking convenient and safe will be able to complete a cooperative bank bank card. In addition, the CUP TenPay industry enterprises also have been offering fast payment services.

"Third-party payment is not just for online shopping, expand Forward wealth management deeper into the realm." Stakeholders told reporters that the original banks have a virtual monopoly on the sales channels of the Fund, account manager for the need for

performance royalty often misleading sales, but third-party payment involved in fund distribution channels enable customers to meet the demand to share the same have more choices.

It is understood, including Bo, including the Huitianfu, China, Celestica, Golden Eagle, Peng China 30 fund companies reached with Alipay access cooperation funds. Remittance of the world, Communications payment and ChinaPay 6 has been to fund third-party payment license.

Third-party payment compete with bank competition for corporate liquidity

According to the economic voice of "the world the company reported in recent years, with the development of e-commerce, the country's third-party payment companies began rapid development. However, e-commerce market now seems credit card processing gateway to have been unable to meet the appetite of these third-party payment company, they are set his sights on another piece of undeveloped virgin land, which is the liquidity management of SMEs.

Lower margins of the traditional third-party payment companies

The quick money, the company said the well-known independent third-party payment, present, SMEs face the problem of the two fund management: First, funds imputation slow, especially in the chain, retail and other traditional industries; receivables shall not be able to recycle the account of elongated affect the rate of expansion.

Now, many companies the information flow and capital flow or manual reconciliation of the low efficiency of financial management, and pushed up the cost of doing business. Quick money, they can help the many small and medium enterprises to improve the efficiency of fund collection and accounts receivable financing, the two services will also be a third party to pay the company's new business growth.

However, this is fast money to the company's own wishful thinking, although the companies do need this kind of financial services, but there is not only just grown up third-party payment companies interested in providing this service. As the boss on the financial markets, the Bank is also the idea of playing in this market. The purse Bao executive director of Sun Jiangtao said this business for third-party payment companies or new business.

Sun Jiangtao: This business is in fact a new business model for third-party payment companies, the company's governance structure, the company with our internal do not have the skills, there are no relevant team, which may need some more stringent assessment. Purely traditional third-party payment companies do not have any special business innovation itself is still relatively low gross margin on the format, in normal business circumstances, to consider other value-added services, to increase his level of profits and gross margins level, my personal opinion is quite reasonable.

It is understood that some banks already have related services. The account manager of an Agricultural Bank of China said that now, their business scope has covered the SME fund collection and accounts receivable financing, such a service, the banks can provide.

Cash imputation problem for SMEs, banks have basically no other costs for small and medium enterprises development of cash management platform, launched in the form of tariff packages, buy this package, only to meet the requirements of small and medium enterprises, charges lower than .

Profit era of financial services

Now, corporate liquidity management has become an attractive cake, the banks have already established business framework, Paypal, fast money and other third-party payment companies are summoned, ready to kill into this market.

Alipay recently announced the launch of the logistics and POS strategy, which is considered to be Ma want to rely on the power of individual users, began to expand to the business users. Fast money company also announced a high profile intervention SME liquidity management, the company's logo into the red means a barrier-free funds to provide enterprises with blood.

Banks and third-party payment are now targeting this new market, and between them can be both competitive, but also need to work together, ultimately in the end who will become the market leader? Seems still difficult to draw a conclusion, but as the boss of a small micro-Peng Master felt that the turnover rate of funds has become the first element of the small micro-enterprise profit, so they need someone who can provide more financial services in place, even the high cost of Some can also be accepted.

Shuo Peng: China has entered into various industries, especially in the merchant processing manufacturing or retail industries, and gradually entered into the era of meager profit. Previously may say that the relatively high gross margin, and now I think the gross margin also in traditional industries, high-tech fields, the entire Gregory fewer.

In this case, the rate of your cash flow becomes the primary link, because your cash flow rate of increase, such as 4-6 times a year cash flow, even if that only 3% of the I single business profits, but my entire cycle add up to 12% -16% of net profit.
 

Invisible challenges in third party payment

1. the safety risks:
The one hand, the third-party payment service providers due to the core through the online payment service, any one of the industry chain appears a security risk, are likely to be passed on to the payment platform; the other hand, the rapid changes in network technology, for the provision of wallet payment service providers, the level of their security can not be lower than the level of the bank to continue to invest time credit card processing gateway monitoring, emergency treatment of a variety of disputes. Foreign payment to the operating budget, a considerable proportion of the income is put to the input of the security and safety disputes, the context of virtually no profit for the domestic third-party payment providers, the risk of this uncertainty, but also increased the pay to the operating pressure.

2. the risk of the policy:
In the case of low-level competition and diversification of the payment needs of asymmetric to pay for management and development of the inevitable attempt to carry out a variety of financial services, and policy factors on the main payment provider qualifications and the scope of services Uncertain impact on input distortion and the level of service, while making some of the services, the source of the industrial chain and the cooperation of the business side is also a mix of more man-made factors. Policy uncertainty and the monopoly of the sector resources to increase the rent-seeking and distortions service With the rapid increase of the volume of services and users, the business risk of imminent.

Pay the market structure is still not formed, and its changes in the pattern and industry chain on every aspect of national policy has a great relationship. Such as policies and initiatives of the Central Bank of virtual currency and online payment services, online banking strategy and the possibility of Union Bank, various types of telecom operators, Internet operators, e-commerce platform in the alliance of the online payment services merchant processing and self-development initiatives and so on. No matter how the market structure transformation, SMEs and focus on the main business of large and medium-sized enterprise market, is still an important direction for third-party payment service providers. Third-party payment market is not only not be squeezed, and the rapid development in the process of self-innovation and breakthrough, and China, including Internet and e-commerce, including the development of various industries, played the supporting role is difficult to substitute.